ROLE: Copywriter
Xmas all year long.
It’s always hard to work on a xmas brief during the summer but I guess everyone in this industry knows what I’m talking about. The project was fun and at the same time cheesy AF, just the way I like it.
YEAR: 2016 AGENCY: Saatchi & Saatchi Milan CLIENT: Bauli
YEAR: 2016 AGENCY: SAATCHI&SAATCHI MILAN CLIENT: BAULI
ROLE: Copywriter
The harmony is in the mix.
This is a typical example of how a boring brief can turn into something fun.
I personally keep thinking that these croissants are perfect only when you are stoned at 4 a.m. but I see how this would be difficult to communicate.
YEAR: 2016 AGENCY: Saatchi & Saatchi Milan CLIENT: Bauli
YEAR: 2016 AGENCY: SAATCHI&SAATCHI MILAN CLIENT: BAULI
Selected Works
PlayStationDigital activations
NespressoIntegrated
Sea Shepherds & BoseProduct Innovation
We Feed The PlanetPR / OOH
Off LineIntegrated
FietlyProduct Innovation
Genowingum ProjectDigital / OOH
HomematesDigital
BauliTVC Campaign
CalzedoniaTVC Campaign
VitusOnline Manifesto
RinascenteCreative Direction